Cheap Solar Panels Aren’t Enough to Make Solar Installers Profitable

By Kevin Bullis, Tech Review:

 

In a struggling solar industry, solar installation companies have been the one bright spot. Record low solar panel prices have lowered their costs, and various incentives and innovative business models are propelling fast growth. But installers are still finding it hard to make a profit—if a recent IPO filing from Solar City is any indication.

To some extent, business looks good for Solar City. According to the documents, which were originally filed this spring but only made public on Friday, Solar City has been growing quickly in terms of both its revenues and total installations… Read more

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